• Platform

    PulseQED is designed to tackle the complex challenges marketers face by offering real-time predictive insights and robust diagnostics, allowing for proactive and optimized marketing strategies.

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    Redefining Predictive Marketing

    Elevate your Marketing with Connected Data & AI

  • Solutions

    ScanmarQED provides practical analytical solutions for marketing and sales professionals. 

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    Marketing Mix Modelling (MMM) & Multi-touch Attribution (MTA)
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    Unlock your business's full Revenue potential

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    A flexible solution

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    Connect all your favourite platforms

  • Company

    We are on a mission to help you take control over what will drive future business success in order for you to drive better decision making and make a true impact on your business and realize your ambition.

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    About ScanmarQED, our mission, vision, and values
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    Join our team

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    Accelerate your business growth with ScanmarQED’s Partner Program.

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    We're here for you

  • Insights

    News, trends, events, and more

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    News, trends, events and more

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    Explore the future of marketing measurement
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    Explore a variety of analytics webinars with tips & tricks, best practices, and new ideas!

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    Explore our ever-expanding ecosystem of free white papers!

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    Let's talk marketing analytics

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    Explore real-life case studies that reveal the strategies behind success

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    Get started on your learning journey - elearning

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    Find the answers you need fast

Dare to do more with your data

ScanmarQED provides practical analytical solutions for marketing and sales professionals. Our data-driven software and consulting services are designed to help you make informed decisions to optimize your marketing and sales strategy and achieve your business goals.

Tests for the website
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Untitled design - 2025-04-17T142526.145 Untitled design - 2025-04-17T142609.366 Untitled design - 2025-04-17T142646.811 Untitled design - 2025-04-17T142736.214 Untitled design - 2025-04-17T142251.276 Untitled design - 2025-04-17T142812.152 Untitled design - 2025-04-17T142907.163 Untitled design - 2025-04-17T143120.195 Untitled design - 2025-04-17T143209.762 Untitled design - 2025-04-17T142417.161 Untitled design - 2025-04-17T143304.058

Discover our new PulseQED Platform

PulseQED is designed to tackle the complex challenges marketers face by offering real-time predictive insights and robust diagnostics, allowing for proactive and optimized marketing strategies.

Welcome back, Alex!

Deliver insights quickly and efficiently

We understand that time is of the essence in today's fast-paced business world, which is why our solutions are designed to deliver insights quickly and efficiently without sacrificing quality. Our software and services turn your data into actionable insights to optimize your marketing and media plans, build your brand, accurately forecast sales and plan effective price and promotional strategies.

Helping you plan for growth through our flexible operating model 

Outsource

ScanmarQED maintains and services your platform with a seasoned team of engineers.

We provide: Private cloud, data management and harmonization, dashboard services.

You provide: Subject matter expertise, management of data vendors.

Hybrid

Specialized tools enable Data Science to incorporate best practices, passing work back and forth between external & internal while keeping 100% transparency and control.


You decide:
 How much support you need from ScanmarQED.


In-House

If you are looking to create an internal solution.

We provide: Technologies, extensive training via a learning platform and knowledge base, technical support, and feature refresh updates.

You provide: Data management, and analytical personnel.

"StrataQED is simply brilliant. It makes modelling and analysis so much easier and faster than other solutions I’ve tried. It’s worth its weight in gold the amount of time and resource I’ve saved. It’s easy to get started with, but the features are never ending. Anytime I think, “Do you know it would be handy if it could do this….” I dig a little deeper and find it can already do what I want it to do.​ Customer support is second to none, if I ever have any questions about the software, there’s someone on the phone to me on the same day to support and answer any questions I have. 10/10 would recommend.

 

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| GroupM

"We needed a partner that could not only understand how the business makes investment decisions but also challenge us in finding better ways to make our planning processes work and the inputs and collaboration that might be needed for that. With Nick’s expertise and the support from ScanmarQED, we were able to do just that."

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| Freesat

“ScanmarQED offers a user-friendly, easy-to-navigate platform with a clean, intuitive interface. The platform is backed by a responsive team which provides prompt support when required, and an industry-leading e-learning programme, resulting in competent and confident users. All in all, a great choice for any organisation looking to create an MMM capability”

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| Publics Media

“If we had to do the same work without the QED tools, we would need at least 10 people, instead of 4.”

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| Entain

“The big advantage of the QED apps is the speed to getting to working on the model and working out what’s going on rather than bogging down in set up. This allows us to focus more on making effective decisions and making an impact on client’s businesses.”

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| Wavemaker

"The guided analysis and tailor made dashboards let us focus on analysis and insights instead of data and information. The end benefit is that our commercial teams have more focus on the business and can pursue additional opportunities."

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| JDE

Welcome to the future of marketing measurement

Don’t miss this essential guide to mastering marketing measurement.

Tests for the website (8)

Blogs & use cases

Cover Choosing between Additive and Multiplicative models in Marketing Mix Modeling (9)

Marketing Mix Modeling for Atypical Brands: Can It Work for You?

Learn how Marketing Mix Modeling (MMM) helps brands measure ad impact, optimize spend, and drive growth—even with seasonal sales or complex KPIs.

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A taxonomy of biases in Marketing Mix Model effect estimation – Part 2

Discover how Suppression Bias challenges Marketing Mix Models, creating a trade-off with Omitted Variable Bias. Learn how to balance accuracy in MMM.

Blog NEW website (3)

Our response to Google's Meridian launch

Google's Meridian MMM boosts marketing measurement with transparency and flexibility. Learn its benefits, challenges, and how PulseQED supports scalability.

Get in touch today to see how our solutions can supercharge your business for success