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Brand & Consumer Insights

Transform Raw Data into Actionable Insights.
Leverage advanced analytics to uncover trends and monitor your brand and consumer KPIs. Our platform turns complex datasets into clear, strategic guidance, empowering businesses to enhance consumer engagement and make data-driven decisions with confidence.  

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Dynamic & Always-On access to any consumer or brand equity KPI

Monitor key brand and consumer performance indicators effortlessly. Our platform ensures you can track changes in near real-time, enabling proactive decision-making rather than reactive adjustments. 

No more endless PowerPoints—directly tap into the KPIs you need

Say goodbye to static decks and overwhelming reports. Our dynamic dashboards provide instant access to all your brand and consumer KPIs, offering a clear, interactive view that updates automatically—no manual effort required. 

Aggregate directly on respondent-level data with precision and speed

Gain granular insights by working directly with respondent-level data. Our platform offers full flexibility, allowing you to segment audiences, filter datasets, and drill down into specific demographics or behaviors with ease.

Customized reporting or connect to existing BI systems

Our intuitive and user-friendly interface can be fully customized within MarketingTracker or seamlessly integrated with leading BI tools such as Power BI, Tableau, and other analytics platforms. Work within your preferred ecosystem without disruptions. 

Instant results

Data analysis

Collaborative reporting
Easy access of insights
Advanced Security & Data Governance 
Scalable & High-Performance Architecture 

A flexible solution

Our solutions support all types of customers: whether you are looking to create an internal solution or outsource your analytics, you are always in control. Our solution provides flexibility, transparency and focuses on continuous improvement and insight creation.

Fully Serviced Solution

ScanmarQED maintains and services your platform with a seasoned team of engineers. ​

We provide: Private cloud, data management and harmonization, dashboard services.

You provide: Subject matter expertise, management of data vendors.

Hybrid
Solution

Specialized tools enable Data Science to incorporate best practices, and pass work back and forth between external & internal, while keeping 100% transparency and control.

We provide: Platform maintenance, power user support and onsite technical training.

Internal Capability

If you are looking to create an internal solution.

We provide: Technologies, extensive training via learning platform and knowledge base, technical support and feature refresh updates.

You provide: Data management, analytical Personnel.

Fully flexible in navigation & visualization

Understand what drives and optimizes your brand growth.

ScanmarQED
Dare to do more with your data
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Marketing Effectiveness Measurement
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